Wednesday, May 21, 2025

Jeff Ousley
Yes, your CRM needs a personality
A CRM with personality isn’t flash — it’s alignment. It knows what the team needs, presents it at the right time, and does it without getting in the way. That kind of design doesn’t just improve workflow. It builds trust. And trusted tools are the ones that actually get used.
Monday, May 19, 2025

Hunter Eisler
What it means to be a tech partner, not a vendor
When clients come to Apps & Sides, they’re not looking for a quote. They’re looking for a brain trust. For builders who can think alongside them. For partners who show up when it counts, and don’t stop at "done."
Wednesday, May 14, 2025

The Side Dish
Good software isn't fast – it's right
Speed is a tactic. Alignment is a principle. We optimize for the second one — because when the tool works the way someone thinks, everything else moves faster anyway.